Swedish privacy regulator issues guidance on streaming children’s sport

Sports clubs and tournament organisers should weigh children’s privacy against the case for livestreaming youth competitions, Sweden’s privacy regulator said in new guidance published Tuesday.
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IMY says there is no automatic age cutoff. Organisers should consider participants’ age, how widely the event is exposed, the level of competition, clothing, whether footage is live or saved, and whether viewers can easily identify the children. Privacy will often weigh more heavily for younger children and early teenagers.
Consent is not always a safe legal basis, the regulator said. Children or parents may feel social pressure to agree, while refusing could risk making a child feel excluded from the team. Organisers must instead identify a lawful basis and assess the interests at stake before streaming.
The guidance is aimed at clubs, federations, municipalities and other organisers, as well as guardians. IMY said streaming can widen access for families and supporters, but it can also expose children to recording and redistribution beyond the original audience.


